We’re a couple of days into the Olympic Winter Games in Salt Lake. The opening ceremonies were a beautiful international celebration, reflective of the history of the American West, and at the same time respectful of what’s going on in the United States right now. The competition has been tight with some medals won or lost by hundredths or even thousandths of a second. But the broadcasts have been horrible!
When NBC did an end run on the rest of the networks and locked up the Olympics until further notice, they gave themselves carte blanche over the creativity of the broadcast of the games. They’ll do it the way they want, without worrying about whether they’ll get the games back or not.
Almost every broadcast is basically taped highlights shown as “plausibly live” with the ups and downs of the competitions condensed into 12 minutes that are edited together like a sitcom. A highlight here, a highlight there, and then the climax. Give me something live and if it’s on tape, just tell me.
And the announcers! Who are these whiny, thin voiced shills? Save for Bob Costas and a couple of other recognizable faces, where did they get these people? NBC has a full stable of professional broadcasters, how about using them.
I like seeing Jim McKay and Costas is his usually prepared self. But who picked out Bob’s wardrobe? I understand the no-tie thing, but how about something that matches every once in a while.